DeGroote School of Business, Building

About Reframery

Reframery is an online platform and community that empowers diverse individuals to develop their creativity, innovation, and entrepreneurship skills, while promoting socially and environmentally responsible organizations, inclusion, and positive socio-economic impact.

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Our Mission

We empower diverse individuals by fostering Ingenuity, Inclusion, and Impact (3 Is) through peer-reviewed research and training on creativity, innovation, and entrepreneurship skills. We support individuals who face socio-economic constraints by providing entrepreneurship consulting and coaching services with the purpose of improving equal opportunity, social responsibility, environmental sustainability, and inclusion in diverse communities internationally.

Our Vision

We seek to inspire new generations of diverse individuals and engage cross-sector stakeholders by encouraging creativity, innovation, and entrepreneurship skills to promote socially and environmentally responsible organizations, inclusion, and positive socio-economic impact in diverse communities internationally.

What We Do

What We Do


Reframery is an action research-based incubator that focuses on fostering community-based sustainable entrepreneurship and supports 'bottom of the pyramid' entrepreneurial ventures, often established by equity-deserving or marginalized individuals. By providing virtual training and mentoring, we aim to empower entrepreneurs, especially from marginalized communities such as immigrants, women, persons with disabilities, seniors and minority-owned businesses, offering them tools and resources to expand their entrepreneurial identity and develop new economic activities.

How We're Different

How We're Different


Unlike traditional incubators that often require significant administrative resources and physical space, Reframery stands out by operating as a fully virtual incubator. This innovative approach allows it to support entrepreneurship for marginalized populations without the burden of high overhead costs. By focusing on virtual training and mentoring through a concise program, Reframery can offer its services worldwide, providing a unique and cost-effective model for fostering entrepreneurship among those who typically lack access to conventional incubation resources.

Our Commitment

Our Commitment


Reframery is deeply committed to supporting marginalized communities and community organizations, working towards improving the quality of life, employment, income, community development, and overall well-being of entrepreneurs from these groups. By custom tailoring its support services and engaging with various stakeholders, including NGOs and community members, Reframery aims to create a positive socio-economic impact, promoting social responsibility, environmental sustainability, and inclusion in diverse communities globally.